The Madera Group launched in 2013 by Amrou Manaseer and Tosh Berman. Pooling their collective nightlife histories, the two embarked on a fruitful transition into restaurants. Here, Berman discusses the firm’s design language, crafting a localized and organic concept, and its Eastward expansion.

The local organic Mexican power chain Tocaya Organica looks ready to open a fifth location in Westfield Century City this Friday. Just last week, Eater wrote about Madera Group’s forthcoming location in the revamped Beverly Center.

“Mikey is a fantastic addition to our team. His passion and wealth of experience will help further our growth and bring us to new heights,” said Tosh Berman, CEO and co-founder of the Los Angeles-based group.

Healthy-living brand Tocaya Organica will join the culinary lineup at the Beverly Center this summer. The hospitality company owned and operated by Tosh Berman and Amrou Manaseer has massive expansion plans for the modern Mexican concept that utilizes locally-sourced organic ingredients.

Shoppers hungry for exciting new dining experiences at Scottsdale Fashion Square can soon go where LA chefs and celebrities head for their upscale Mexican food fix: Toca Madera. This will be the attention-getting restaurant’s third location beyond its West Hollywood flagship and international outpost in Dubai.  

Co-founders Tosh Berman and Amrou Manaseer of the Madera Group have built something special in Southern California, taking their modern vision approach of using locally-sourced and sustainable ingredients paired with bold flavors, and creating an entire experience around it.